The team at Bruce Clay Australia had recently recapped the year that was SEO in 2009 and identified some trends we should all be looking out for.

Read entire article...

Sometimes called an index page, a sitemap, either in the XML or HTML format, is probably the most important page on the website which includes the links to all other pages on the website through keyword rich anchor texts. The sitemap is usually linked from the home page and the footer of each page. The site map doesn't need to have a fancy design, it just needs to fulfill its job by helping the search engines to find all the links of the website, crawl them and find new links and content within the website.

Read entire article...

Simple navigation and search engine friendly web design are important aspects that forms a part of your SEO strategy, after all like I've mentioned search engines are stupid; so we need to offer as much as help as possible to Google, so it can potentially reward us for our efforts with a decent ranking."Content is the King", and hence it is always best to use keyword rich anchor text while linking to the pages on and off your website.

Read entire article...

Until 2008, one of the common concerns for websites made in flash was the poor search visibility on Google. Google couldn’t follow the links and texts on the websites made using flash. Despite the usage of flash format in a large number of sites, Google and Flash had been like water and oil, they never mixed. Then finally, Adobe released a breakthrough improvement over Google’s ability to index Flash. But currently it still needs a substantial amount of improvement in order to be read properly by Google.

Read entire article...

Back before Google worked popularity into the SEO equation, search engines worked off of relevancy in terms of content. This was way too easy to spam, because all I had to do was write the keyword on my webpage one more time than you to rank ahead. Google introduced PageRank on the belief that if a site provided valuable content, people would link to it. This is a system that revolutionized the Internet as we know it.

Read entire article...